DUSK & HAZE

Dusk & Haze was a run of massive Brooklyn warehouse parties built with actual Berlin DNA. We brought in DJs from the Berghain orbit—flying artists like Fjaak and Richie Hawtin—and pulled 1,500–3,000 people into the same room to do one thing: make techno feel serious, physical, and contemporary.

Actually Cool Scaleable Identity

I was the designer and art director across the entire experience—building the identity and the visual language from the ground up, then scaling it across promotion and the on-site world without losing the plot. This is the part I’m good at: translating culture into a system that can handle real crowds, real production constraints, and real taste—so the event reads instantly as the right thing to the right people.